East, News

The Dusty Knuckle Bakery

The Dusty Knuckle Bakery is a new start up enterprise in Dalston that has been baking from a shipping container on site at the Bootstrap Company’s car park since the end of September.

The long-term aim is to develop a sustainable model for employing disadvantaged young people with barriers to employment, including criminal/custodial records, childcare challenges, no qualifications, and NEETs.

Max Tobias and Rebecca Oliver are working in partnership with the Bootstrap Company and local stakeholders to develop the concept of ‘startup square’ in the carpark; a space for new businesses and social enterprises to incubate and grow.

England. London. London Bred. 2014.

The bakery is seeking new wholesale customers and partnerships from October, and having just won the BBC Good Food Bursary 2014, Max hopes to take on their first youth recruit in the new year.


Max Tobias, one of the founders of The Dusty Knuckle, said:

The Dusty Knuckle is a brand new London bakery.  We make beautiful bread and delicious things, with great care and obsessive energy.  We were born in a home kitchen and now live inside a shipping container in a Hackney car park.  Rough round the edges but simple and unfussy.  Although primarily a wholesale venture, we will be offering a small retail trade of bread and food on the go – customers can come and grab bread from the container itself.  Curious?  Come see us.”


Sara Turnbull, Chief Executive of the Bootstrap Company, said “the bakery will be the first of many new enterprises to be hosted in the startup square we are curating”



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